Factors.ai

Est. 2020 Updated 2026-06-17

What it is Overview

What It Does

Factors.ai is a B2B demand-generation and marketing-analytics platform. It provides account intelligence, website visitor de-anonymisation, marketing attribution, and ad targeting across LinkedIn and Google. It was founded in 2020 and serves B2B marketing and sales teams.

This does not appear to be a legal-technology product. Its integrations (6sense, Demandbase, Clearbit, Bing Ads, G2, LinkedIn Ads, Meta Ads, Salesforce, HubSpot, Segment) are all sales-and-marketing tools, and we found no legal use case. It looks like a directory-crawl misclassification rather than a legal-tech vendor.

What We Haven’t Verified

Any legal-industry application — we found none; the product targets B2B marketing
Headquarters (sources conflict between Stamford, CT and Wilmington, DE)
This page was assembled from publicly available information, not hands-on testing.

Integrations 21 platforms

Platforms Factors.ai integrates with. Depth — where curated — reflects how native the connection is. Uncurated entries render without a depth dot.

6sense
Bing Ads
Clearbit Reveal
Demandbase
Drift
G2
Google Ads
Google Search Console
HubSpot
LeadSquared
LinkedIn Ads
Make
Meta Ads
Microsoft Teams
RudderStack
Salesforce
Segment
Slack
Snitcher
Webhooks
Zapier

Deep — bi-directional API Medium — one-way sync / webhook Shallow — middleware / Zapier-class

Community ratings Coming soon

Alternatives 6 in Other

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