Amplified

UK-based compliance technology company offering the Amplifi platform — an Intelligibility Risk Engine that helps regulated firms assess, simplify, test, and demonstrate clarity in consumer-facing communications. SRA (Solicitors Regulation Authority) trial achieved 52% increase in intelligibility score using the platform. Partners with EY for transformational compliance delivery. Submitted written evidence to UK Parliament Treasury Committee. Responded to Legal Services Board consultation. Partnership with DEMSA (Debt Managers Standards Association, Nov 2024). Tested ABCUL credit union members’ T&Cs (only 25% met minimum intelligibility standard). Featured by MDR Lab (Mishcon de Reya innovation lab, Nov 2022). Included in LawtechUK machine learning case studies. Listed on NextGenAI Digital Showcase by Alliance for Innovative Regulation. Targets financial services, legal, and gaming sectors for FCA Consumer Duty and regulatory compliance. Recently launched content governance tools. 15 employees, 751 LinkedIn followers. Funded: $307K across 2 seed rounds plus Source Capital strategic investment. Primary users are compliance officers and communications teams at regulated financial institutions, not practicing lawyers. Legal relevance is indirect — through SRA, Legal Services Board, and regulatory compliance for law firm client communications. Zero Reddit presence (AmpliFi name collision with Ubiquiti networking hardware).

Company Info

• Founded: 2018
• Team size: 11-50 employees
• Funding: $1.6M
• HQ: United Kingdom
• Sector: CLM & Contracting, Governance/Compliance/Risk Management

What We Haven’t Verified

This page was assembled from publicly available information. Feature claims and workflow mappings are based on what the vendor and third-party listings publish — not hands-on testing or practitioner feedback.