Laurel is an AI-native automated timekeeping and work-intelligence layer for mid-size and large law firms that already run a billing stack such as Elite 3E, Aderant, SurePoint, Clio, Tabs3, or Juris but want to stop revenue leakage from reconstructed timesheets. Formerly Time by Ping, Laurel captures work across email, meetings, browsers, and DMS tools, drafts time narratives, enforces billing-compliance rules earlier in the workflow, and feeds realization/profitability analytics back to firm leadership. LawNext’s February 4, 2025 profile says Laurel users gain an average of 28 extra billable minutes per day and 1-4% better realization, while Laurel’s June 2025 funding announcement says the company raised a $100M Series C after previously announcing a $36.5M Series B. Security posture is stronger than most time-capture startups on paper: Laurel advertises SSO, encryption in transit and at rest, BYOK, GDPR/CCPA support, and a SOC 2 Type II milestone on its security resources. Pricing is not public and the deployment motion is white-glove, so this is not a solo/small-firm self-serve product. Independent review depth is still thin: Software Finder shows custom pricing and zero reviews, while Reddit commentary is more ‘we’re evaluating it’ or ‘the ROI looks interesting’ than battle-tested community consensus.
Capabilities
Spans 1 product area: Time and Billing.
Workflow Coverage
Based on published feature listings, this tool maps to 2 workflow areas:
- Billing, Time & Finance — Time Tracking, Invoicing Tools, Trust Accounting, Automatic Time Capture (+4 more)
- Research & Analysis — Insights and Analytics
Workflow mappings derived from published feature lists. Not independently verified.
Company Info
- Founded: 2016
- HQ: United States
- Sector: Revenue Management
What We Haven’t Verified
This page was assembled from publicly available information. Feature claims and workflow mappings are based on what the vendor and third-party listings publish — not hands-on testing or practitioner feedback.
Community Data
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